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Every project is different,
but here is a general outline.
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I begin by identifying your goals and the
audience for the specific project. We agree
to the scope of the project.
- Because each project is different, I don’t
have a set fee. However, if you tell me about
your project,
I can give you a quote.
- I require a 50% deposit upfront.
- Depending on the nature of the project,
I might give you an outline or precede to
preparing the draft.
- I gather as much information as possible
about your product, service, and market, and
spend
a lot of time studying.
- I speak with your subject matter experts,
as necessary, looking for hidden nuggets of
information and tidbits that can captivate
your customers.
- I write, and rewrite, and rewrite the material
until I am happy with it, and believe you
and your prospects
will be, too.
- I turn in the material at the agreed upon
deadline. I don’t miss deadlines.
- You review the material in the agreed upon
time frame.
- I produce a second draft, if necessary,
based on your review.
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